Analyze marketplace trends, buyer behavior, auction dynamics, and revenue performance to identify growth opportunities and optimization recommendations. Monitor publisher and marketplace performance to identify risks and trends. Support strategic planning and revenue optimization through data insights. Develop and maintain reports, dashboards, and KPIs. Translate complex analyses into actionable recommendations for technical and non-technical stakeholders. Collaborate with cross-functional teams to investigate performance fluctuations and identify monetization opportunities. Present findings to senior leadership. Use SQL and automation tools to improve reporting efficiency. Develop scalable analytics solutions and improve processes. Requires 3-5 years experience in programmatic advertising or related analytical roles, proficiency in SQL, experience with BI tools (Looker, Tableau, Power BI, Grafana, Datadog), and strong communication skills. Benefits include medical, dental, vision, disability insurance, 401(k), EAP, parental leave, unlimited vacation, and company-paid holidays. Salary range $72,000 - $120,000. Hybrid work model.
What you'll do
Analyze marketplace trends, buyer behavior, auction dynamics, and revenue performance to identify growth opportunities and optimization recommendations
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Develop and maintain scalable reports, dashboards, and KPI frameworks that provide visibility into publisher and marketplace performance
Translate complex analyses into clear, actionable recommendations for both technical and non-technical stakeholders
Partner with Publisher Development and other cross-functional teams to investigate performance fluctuations, identify monetization opportunities, and diagnose root causes
Provide data-backed recommendations that improve publisher outcomes and drive revenue growth through internal QBRs
Present findings, insights, and recommendations to senior leadership, including VP and executive-level stakeholders
Leverage SQL, automation tools, and modern analytics workflows to improve reporting efficiency and reduce manual analysis
Contribute to the development of scalable analytics solutions, dashboards, and decision-support tools
Help improve processes and proactively identify opportunities to drive better business outcomes
Requirements
3–5 years of experience in programmatic advertising, ad technology, business analytics, yield management, or a related analytical role
Strong understanding of the programmatic advertising ecosystem, including SSPs, DSPs, exchanges, real-time bidding (RTB), and publisher monetization strategies
Proficiency in SQL and experience working with large-scale datasets
Experience with business intelligence and visualization tools such as Looker, Tableau, Power BI, Grafana, or Datadog
Ability to analyze complex datasets, identify trends, and translate findings into actionable business recommendations
Experience supporting publisher monetization, yield optimization, or supply-side advertising platforms is preferred
Familiarity with automation workflows, advanced analytics tools, and evolving programmatic trends such as header bidding and identity solutions
Strong communication skills, attention to detail, and ability to work effectively in a fast-paced, collaborative environment
