Full job description
Professional, Campaign Management role in Media Delivery Team based in Bogota, Colombia reporting to Regional Media Delivery Director. Responsible for implementation, optimization, and performance of client campaigns on programmatic buying platforms. Tasks include troubleshooting campaigns, monitoring performance and budgets, collaborating with sales on strategy and planning, analyzing data and trends, optimizing processes, liaising with technology and media providers, and preparing reports for clients. Requires experience in digital marketing media delivery or ad operations, campaign implementation and reporting on paid media platforms (preferably programmatic), knowledge of AdTech ecosystem, ability to manage multiple projects, intermediate English proficiency, and strong collaboration skills. Experience with DOOH campaigns and managing DSPs, DMPs, or Ad servers is a plus. Benefits include 15 holidays, LATAM rest week, flex-Fridays, parental benefits, hybrid work scheme, medical insurance, language training, professional development, employee recognition, health benefits, and home internet fee.
What you'll do
- Implementation of campaigns on programmatic buying platforms
- Troubleshooting of campaigns and associated materials, technical resolution of problems and identification of optimization areas
- Daily monitoring of performance and control of investment consumption and budgets
- Collaboration with Sales teams in the design of the strategy and planning of the campaigns and associated audiences
- Close collaboration in data analysis, identification of trends and development of information to share with the team and provide recommendations
- Collaboration in the development and optimization of processes in the area
- Act as a point of contact with relevant technology and media providers
- Participate in the preparation of reports to internal and external clients
Requirements
- Experience in Media Delivery Specialist or Ad Operations positions in the digital marketing industry
- Experience in implementation, optimization and reporting of campaigns developed in digital advertising Paid Media platforms (preferably programmatic purchase)
- Experience in the implementation, optimization, and reporting of DOOH campaigns, including familiarity with DOOH platforms and understanding of how the DOOH ecosystem operates (a plus)
- Knowledge about the AdTech ecosystem of digital advertising
- Ability to manage diversity of projects, clients and campaigns of various objectives simultaneously
- Proficient in English for business discussions and correspondence at an intermediate level
- Self-motivated and results-driven, with a focus on surpassing performance targets
- Highly collaborative and team-oriented, excelling in fast-paced, cross-functional environments
- Preferably with experience in managing DSPs, DMPs and/or Ad servers' platforms
- Attention to detail, ownership, resolution capacity and proactivity
Tech stack
programmatic buying platformsDOOH platformsDSPsDMPsAd serversAdTech ecosystem
Benefits
15 days of holidaysLATAM rest week at the end of the yearflex-Fridays (working until noon every other week)Parental/new child benefitsHybrid work schemeMedical insuranceLanguage training (English and/or Portuguese)Professional developmentEmployee recognitionHealth awareness benefitsHome internet fee