AdTechTalent
Other6 months agoOn-site

AppLovin

Platform Operations Specialist

creator operationscontent operationscommunity managementcontent strategycreator relationshipscontent curationdata-drivenanalyticsuser growthfeed productKOLcontent performancecontent productioncontent supplier managementcontent monetisationglobal markets

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Mid-level

Years experience

3-5

Location

New York, US; Palo Alto, United States; Singapore, Singapore

Full job description

AppLovin is hiring a Content & Creator Operations Specialist to build and manage a global consumer-facing feed product. The role involves managing creator relationships, content quality, and user growth. Responsibilities include creator lifecycle management, content strategy and production, supplier management, content curation, and data-driven growth initiatives. Candidates should have 3+ years experience in creator operations, content operations, or community management, strong negotiation and communication skills, content instincts, and be comfortable with analytics. The role requires a global mindset and ability to work in fast-moving environments. Locations include New York City, Palo Alto, and Singapore.

What you'll do

  • Manage the full creator lifecycle — onboarding, incubation, engagement, and long-term retention
  • Develop and execute KOL strategy, identifying creators who align with the platform’s voice and growth goals
  • Build and nurture creator and user communities, with sensitivity to cultural and demographic nuances
  • Ensure platform compliance across creator activity, maintaining a safe and high-quality environment
  • Develop sustainable monetisation pathways for creators on the platform
  • Design and execute the content strategy for the feed — balancing quality, localisation, and scalability
  • Produce and oversee high-quality visual and video content tailored for feed consumption and engagement
  • Source, onboard, and manage relationships with content suppliers, agencies, and licensing partners
  • Curate content to maintain a consistent, engaging, and platform-appropriate feed experience
  • Build and maintain the team’s operational playbook and content frameworks
  • Track and analyse content performance data to iterate on formats, topics, and sourcing strategies
  • Develop data-driven approaches to grow user retention, feed engagement, and daily active users
  • Contribute insights on feed personalisation and content ranking to product and engineering teams
  • Monitor platform trends and creator economy shifts to proactively adapt the content strategy

Requirements

  • 3+ years of experience spanning creator operations, content operations, or community management
  • Proven track record managing creator or supplier relationships, with strong negotiation and partnership skills
  • Strong content instincts and ability to articulate what makes content engaging in a feed environment
  • Data-informed and comfortable using analytics to guide decisions (engagement metrics, A/B testing, content CMS tools)
  • Globally minded with understanding of cultural nuances in content consumption and ability to adapt strategies across markets
  • Exceptional communication skills with ability to manage complex cross-functional projects
  • Builder mindset to create structure and processes in fast-moving, ambiguous environments
  • Experience working within a global or international team while maintaining a clear regional focus

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