Media Planner / Buyer Omnicanal Junior - Barcelona (They/He/She)

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Adsmurai seeks a Media Planner / Buyer Omnicanal to lead 360 media planning and buying (offline & digital) from the Barcelona office. Responsibilities include leading offline media buying (TV, radio, press, outdoor) maximizing GRPs/TRPs, designing omnichannel strategies integrating offline and digital campaigns (Social Ads, Search, Programmatic, CTV), negotiating with media partners, using cross-media measurement tools (Kantar, Comscore, GfK DAM) to evaluate and improve results, coordinating with creative, data and performance teams, and driving innovation projects in CTV, DOOH and programmatic. Requirements: experience in media agencies or large advertisers, negotiation skills with traditional media, proficiency with measurement tools, knowledge of digital platforms (DV360, Meta Ads Manager, Google Ads, TTD), understanding of brand lift and attribution metrics, analytical and strategic mindset, collaborative skills, and strategic vision to integrate TV, DOOH, CTV and Digital. Benefits include permanent contract, flexible hours, hybrid work with 2 remote days, intensive Fridays, 23 vacation days plus seniority days, birthday day off, internal training and career growth, team activities, English classes, gym agreements, and flexible compensation plan.