Media Planner / Buyer Omnicanal Junior - Barcelona (They/He/She)

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Media Planner / Buyer Omnicanal role based in Barcelona office. Lead planning and buying of offline media (TV, radio, press, outdoor) maximizing GRPs/TRPs. Design omnichannel strategies integrating offline and digital campaigns (Social Ads, Search, Programmatic, CTV). Negotiate with traditional and digital media to optimize investment and build strategic partnerships. Use cross-media measurement tools (Kantar, Comscore, GfK DAM) to evaluate results and suggest improvements. Coordinate with creative, data, and performance teams to ensure integrated, results-oriented campaigns. Drive innovation projects in CTV, DOOH, and programmatic. Requirements include experience in media agencies or large advertisers, negotiation skills, knowledge of measurement tools and digital platforms (DV360, Meta Ads Manager, Google Ads, TTD), understanding of brand lift and omnichannel attribution metrics, analytical and strategic mindset, and ability to work collaboratively. Benefits include permanent contract, flexible hours, hybrid work model with 2 remote days, intensive Fridays, vacation days plus seniority bonuses, birthday day off, internal training and career development, team activities, English classes, gym agreements, and flexible compensation plan.