Marketing Science Manager role to analyze and translate data into insights for marketing content. Responsibilities include data extraction, cleaning, analysis, storytelling, identifying trends, supporting content marketing with data-driven ideas, managing editorial calendar input, leading original research initiatives, fact-checking data, collaborating cross-functionally with teams including measurement science, product, sales, customer success, data engineering, growth, and demand generation. Requirements include 5+ years in marketing analytics or related fields, strong SQL and BI tool skills, spreadsheet expertise, Python or R exposure preferred, experience with CRM, marketing automation, web analytics platforms, strong communication and project management skills, and intellectual curiosity. Nice to have experience includes research study design, marketing mix modeling, multi-touch attribution, B2B SaaS or media background, and a portfolio of data-driven content.
What you'll do
Pull, clean, and analyze data from multiple internal and external sources to surface insights that shape marketing content
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Requirements
5+ years of experience in marketing analytics, marketing science, insights, business intelligence, or a closely related discipline
Experience supporting content, brand, or demand generation teams
Strong SQL skills
Fluency with at least one analytics or BI tool (Looker, Tableau, Power BI, Mode, Hex)
Power-user level spreadsheet skills
Exposure to Python or R for deeper analysis is a plus
Hands-on experience with CRM (Salesforce, HubSpot), marketing automation (Marketo, Pardot, HubSpot), web analytics (GA4, Adobe Analytics), and customer data platforms
Proven ability to turn data into narratives that drive stories
Strong written and visual communication skills
Project management skills with ability to juggle multiple stakeholders and meet deadlines
Intellectual curiosity and bias toward action
Nice to have: experience designing and fielding original research studies or industry surveys
Nice to have: familiarity with marketing mix modeling, multi-touch attribution, or incrementality testing
Nice to have: B2B SaaS, media, or consumer tech background
Nice to have: portfolio or examples of published, data-driven content