The Trade Desk
Business Development GM (Holdco)
New York, New York, United States•19 days ago
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business developmentsalesagency
Marketing22 days agoHybrid
Quantcast
Marketing Operations Specialist
MarketoMarketing AutomationLead ManagementSalesforceLeanDataZoomInfoSigmaG2OutreachBuilder.ioAsanaCASLGDPREmail MarketingData IntegrityAI WorkflowsHybrid WorkMarketing Operations
Key details
Salary
CA$84K – CA$97K
Employment type
Full-time
Seniority
Mid-level
Years experience
3-5
Location
Toronto, Ontario, Canada
Full job description
Quantcast is seeking a Marketing Operations Specialist responsible for managing daily marketing automation tasks in Marketo, ensuring lead accountability and routing accuracy, maintaining data hygiene and compliance, creating and maintaining web assets, managing the marketing team's Asana dashboard, and assisting with reporting and AI workflow implementation. The role requires 2-3 years of experience with marketing automation platforms, familiarity with Salesforce, strong attention to detail, persistence in ensuring sales follow-up, and a process-oriented mindset. The position offers a hybrid work model based in Toronto, a competitive salary range of CAD 83,820 - 97,460, performance bonus, equity, and comprehensive benefits.
What you'll do
- Manage daily operations within Marketo including building and launching email marketing programs, manual list uploads, and maintaining automated nurturing flows
- Communicate daily with Sales and SDR teams to ensure immediate follow-ups on high-intent inbound leads
- Monitor inbound lead flow to identify and fix routing errors and ensure data completeness before leads reach Sales
- Maintain database health and consent compliance (CASL/GDPR), manage UTM parameters on web forms and sync to CRM
- Create and maintain landing pages on Builder.io and web forms on Marketo ensuring tracking codes and UTM sources function correctly
- Manage marketing team’s Asana dashboard including task setup, timeline management, and deadline tracking
- Assist with manual report building, list creation, and implementation of internal AI workflows to streamline operations
Requirements
- 2-3 years of experience
- Hands-on experience running email programs, uploading lists, and pulling reports within Marketo or similar enterprise-level platform
- Familiarity with Salesforce CRM and understanding of lead status and data flow
- Persistence and accountability to ensure sales team follow-up on leads
- Attention to detail to identify and fix routing errors, missing UTM parameters, and duplicate records
- Process-oriented mindset with strong organizational skills and documentation
- Bonus: experience in Media / Advertising Technology
Tech stack
MarketoLeanDataZoomInfoSigmaG2OutreachSalesforceBuilder.ioAsana
Benefits
Experience with a best-in-class tech stack including Marketo, LeanData, ZoomInfo, Sigma, G2, and OutreachMentorship and training with access to industry knowledge baseHybrid work model with collaborative in-office days in Toronto and flexibility to work from homeInnovation-first culture with focus on AI workflows and automationCompetitive salary with performance bonus, equity, and comprehensive benefits package
Apply now
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