Lead Analyst, Healthcare Marketing Analytics

What you'll do

• Support end-to-end campaign reporting across channels including email, digital media, CRM, and web
• Build and maintain performance dashboards tied to meaningful KPIs
• Ensure data accuracy and alignment with brand measurement frameworks
• Contribute to post-campaign and quarterly performance readouts
• Support data onboarding, validation, and troubleshooting across multiple data sources
• Contribute to audience and measurement analyses, including media attribution and cross-channel studies
• Develop QC frameworks to ensure data integrity across source types
• Maintain well-documented analytical workflows that can be scaled across the team
• Design and deliver polished dashboards and reports accessible to non-technical audiences
• Own development of client-facing presentation materials translating analytical outputs into clear narratives
• Continuously improve reporting templates and visualization standards
• Surface actionable insights tied to brand objectives
• Synthesize inputs across workstreams into cohesive, decision-ready stories for internal and client audiences
• Manage workload across two concurrent engagements with clear prioritization
• Proactively surface blockers and dependencies to senior leads
• Participate in client meetings and internal reviews, contributing findings and status updates

Requirements

• 3–5 years of analytics experience in a marketing, media, or data-driven environment
• Strong SQL skills and comfort working with large, complex datasets
• Experience with digital media data and performance measurement across paid channels
• Hands-on experience with Power BI and/or Tableau
• Proven ability to build client-facing presentations that communicate complex findings clearly
• Organized and deadline-driven, with comfort managing multiple workstreams simultaneously
• Strong written and verbal communication skills
• Preferred: Background in healthcare, pharmaceutical, or life sciences analytics
• Preferred: Prior experience at a marketing analytics agency or consultancy
• Nice to Have: Familiarity with privacy-safe or clean room data environments
• Nice to Have: Python experience for analysis or automation workflows

Tech stack

Benefits