Equativ is a leading independent ad tech platform seeking a Key Account Manager for its Mexico City office with a hybrid work model. The role involves full ownership of strategic programmatic advertising accounts using the Maestro platform, including campaign creation, optimization, client support, performance monitoring, reporting, and collaboration with internal teams. Candidates must have 3+ years experience in digital advertising account management or trading, strong programmatic ecosystem knowledge, technical skills with ad tech tools (VAST, VPAID, adservers), client-facing and analytical skills, and intermediate-advanced English. Benefits include competitive salary, bonuses, medical insurance, vacation, meal vouchers, parking, language courses, and wellbeing subscriptions.
What you'll do
End-to-end ownership of a portfolio of strategic Maestro accounts (Tier 1 and Tier 2 agencies, trading desks, and advertisers), acting as the client's single point of contact from kick-off to results
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Creation, setup, and optimization of campaigns and programmatic deals with diverse KPIs on Maestro platform
Hands-on support and guidance to clients on the setup of their activation strategies: audiences, curation, and formats (display, video, CTV, native)
Continuous monitoring, troubleshooting, and optimization of delivery and performance, identifying and resolving discrepancies or technical issues proactively
Reporting and presentation of results for strategic campaigns, translating data into insights and actionable recommendations for the client and account growth
Training and technical support to clients on Maestro, empowering agency and trading desk teams to activate autonomously
Strategic coordination with the Supply team to maximize deal and campaign performance, and with dedicated Sales to surface uplift, renewal, and upsell opportunities
Collaboration with internal teams (Product, Analytics, Support) to tailor and develop solutions according to specific client needs
Requirements
3+ years of proven experience as an account manager, trader, or trafficker in digital advertising, ideally on the programmatic side
Solid understanding of the programmatic ecosystem (SSP, DSP, deal types, curation)
Experience in the setup and management of programmatic deals or connections
Technical ability to identify and implement tracks, tags, VAST, VPAID, etc.; working knowledge of adservers
Strong client-facing skills: comfortable building reports and presenting campaign results and recommendations to senior stakeholders
Previous experience working with brands or agencies based in LATAM/Mexico; familiarity with Tier 1 agency trading desk models is a strong plus
Familiarity with DSP platforms such as DV360, Xandr, Amazon DSP, among others
Strong analytical skills (Excel, reporting tools) and attention to detail
Intermediate-advanced English proficiency, essential for fluid internal communication with global teams
An ownership mindset: autonomy, prioritization across multiple accounts and tasks, and accountability for outcomes
Competitive salary30 days of annual bonus (Aguinaldo)Meal vouchersQuarterly bonus based on objectivesMajor Medical Expenses Insurance (SGMM)15 days of vacation plus a 25% vacation premium (prima vacacional)Wellhub subscription for physical and mental well-beingParking spaceOptional language courses (English, French, German, or Russian) sponsored by the companyHybrid work model (offices located in Mexico City)
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