AdTechTalent
Other7 days agoOn-site

The Trade Desk

General Manager, Revenue Operations (Agency and Growth)

revenue operationsGTMagency portfoliogrowth portfolioCRMSalesforcepipeline managementterritory planningbusiness operationsB2Brevenue analyticsleadershipstrategyoperationsanalytics

Key details

Salary

$201K – $369K

Employment type

Full-time

Seniority

Senior

Years experience

10+

Location

Chicago, United States

Full job description

The Trade Desk seeks a General Manager, Revenue Operations to lead and scale revenue operations across the Agency Portfolio and Growth Portfolio. This senior leadership role involves translating global revenue strategy into execution and scalable operations. Responsibilities include managing revenue operations, portfolio design, account segmentation, territory structures, aligning goaling and incentives, partnering with Product and global RevOps on commercialization and growth initiatives, supporting deal strategy, leading a North America Revenue Operations team, ensuring CRM health and data quality, and driving adoption of scalable workflows. Requirements include 12+ years in revenue or GTM operations leadership, experience in complex B2B or tech organizations, agency-led commercial model experience preferred, strong leadership and analytical skills, and proficiency with Salesforce and revenue analytics tools. Benefits include comprehensive healthcare, retirement plans, disability coverage, life insurance, tuition reimbursement, parental leave, sick and vacation time, paid holidays, stock purchase plan, variable incentives, and stock-based compensation. Base salary range is $201,100 to $368,700 USD.

What you'll do

  • Own revenue operations across the Agency Portfolio (Big 6 and Indies) and Growth Portfolio, ensuring alignment with global RevOps strategy and standards
  • Translate company-wide revenue priorities into regional operating plans, execution rhythms, and measurable outcomes
  • Serve as a trusted operational partner to GTM leadership including Business Development and Customer Success teams
  • Oversee portfolio design, account segmentation, and territory structures across Big 6 holdcos, independent agencies, and growth accounts
  • Drive clarity and consistency in how agency portfolios are defined, measured, and governed
  • Partner with Finance and global RevOps to align goaling, incentives, and capacity planning across agency and growth motions
  • Ensure stability and fairness in portfolio assignments while enabling scale across complex agency ecosystems
  • Partner with Product and global RevOps on product commercialization, program launches, and growth initiatives tailored to agency and growth use cases
  • Support Deal Strategy efforts by reinforcing standard commercial frameworks, agency-specific deal constructs, and disciplined deal execution
  • Champion structured feedback loops including win/loss analysis, pipeline insights, and customer feedback to improve GTM effectiveness
  • Build, lead, and develop a high-performing North America Revenue Operations team supporting agency and growth GTM teams
  • Establish clear roles, accountability, and performance standards across functional sub-teams
  • Foster a culture of operational excellence, partnership, and data-driven decision-making
  • Partner with Revenue Technology and Analytics teams to ensure CRM health, data quality, and scalable workflows
  • Drive adoption of tools and processes that reduce manual effort and enable GTM teams to focus on driving advertiser spend
  • Ensure insights are actionable, timely, and pushed to GTM leadership

Requirements

  • 12+ years of experience in revenue operations, GTM operations, business operations, or related leadership roles
  • Proven experience operating at scale within complex, multi-segment B2B or technology organizations
  • Direct experience supporting agency-led or intermediary-based commercial models strongly preferred
  • Experience partnering closely with senior GTM, Finance, and Product leaders in a matrixed environment
  • Demonstrated ability to lead and scale high-performing operational teams
  • Strong executive presence with the ability to influence without authority
  • Track record of driving clarity, accountability, and execution through structure and data
  • Deep understanding of pipeline management, territory planning, and goaling mechanics
  • Strong analytical mindset with the ability to translate data into clear operational actions
  • Experience working with CRM systems such as Salesforce and revenue analytics tools

Tech stack

SalesforceCRMrevenue analytics tools

Benefits

Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependentsRetirement benefits such as a 401k plan and company matchShort and long-term disability coverageBasic life insuranceWell-being benefitsReimbursement for certain tuition expensesParental leaveSick time of 1 hour per 30 hours workedVacation time for full-time employees up to 120 hours through the first year and 160 hours thereafterAround 13 paid holidays per yearEmployee Stock Purchase Plan allowing purchase of company stock at a discountVariable compensation-based incentives and commissions depending on roleStock-based compensation grants based on company and individual performance

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