AdTechTalent
Sales25 days agoHybrid

Samba TV

Director of Indies

salesmedia agenciesadvertisingdigital mediaadtechdata analyticssalesforcepipeline managementforecastingcross-screen measurementtargetingattributionplayer-coachagency sales

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Lead

Years experience

5-10

Location

New York, US

Full job description

Lead sales role responsible for managing revenue targets across independent media agencies. Responsibilities include closing deals, building and mentoring a sales team, defining go-to-market strategies, prospecting and scaling agency partnerships, deepening client relationships, communicating product value, managing pipeline and forecasts, and representing the company at industry events. Requires 8+ years in advertising, digital media, adtech, or data/analytics sales with media agencies, people leadership experience, proficiency in Salesforce, and strong knowledge of cross-screen measurement, targeting, and attribution. Position is hybrid with 3 days on-site per week in New York City and requires willingness to travel and work some evenings/weekends. Bachelor's degree required.

What you'll do

  • Carry own revenue target across a portfolio of strategic independent media agencies, with full accountability for pipeline, forecasting, and close
  • Lead as a player-coach: close own deals while building, coaching, and developing the team that owns the independent agency segment
  • Hire, onboard, and mentor a team of agency sellers; create a high-performing, collaborative culture
  • Define and execute Samba's go-to-market approach for the independent agency segment — segmentation, prioritization, packaging, and pricing
  • Prospect, qualify, close, and scale new agency partnerships across Samba's measurement, targeting, and attribution solutions
  • Deepen relationships with existing agency partners, expanding adoption across teams, clients, and product lines
  • Persuasively communicate Samba's offerings and unique value proposition to agencies via email, phone, and in-person presentations
  • Set targets, forecast, and report on both team and individual performance, instilling strong pipeline and Salesforce discipline across the team
  • Partner cross-functionally to ensure campaign success and growth of partnerships, and channel agency feedback to product and measurement science
  • Represent Samba at industry events as a senior voice and knowledge leader for the independent agency space

Requirements

  • Demonstrated ability to perform against quota and excel in a highly competitive market
  • 8+ years of experience in advertising, digital media, adtech, or data/analytics sales, with a track record selling into or alongside media agencies
  • People-leadership experience — built, coached, and retained high-performing sales talent, whether formally or as a player-coach
  • Player-coach mindset: still love to sell and carry a number, and get energy from developing others and multiplying their success
  • Deep familiarity with the independent agency landscape and the buyers, decision-makers, and dynamics that define it
  • Demonstrated strategic, consultative, and analytical sales approach with a focus on building partnerships with clients
  • Customer-focused leadership with excellent communication, networking, and negotiation skills
  • Fluency in cross-screen measurement, targeting, and attribution, and confidence to lead that conversation with senior agency stakeholders
  • Proficiency in Salesforce and a disciplined approach to pipeline and forecast management
  • Currently requiring 3 days a week on-site in office, with a possibility of increasing in the future
  • Willingness to travel to outside markets and to entertain clients during evenings and occasionally weekends
  • Bachelor's Degree
  • Existing, current relationships with media buying decision-makers at independent agencies favored
  • Knowledge of the TV/online/mobile advertising industry and data a plus

Tech stack

Salesforce

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