Boston, United States; Chicago, United States; New York, US; Wakefield, United States; Westminster, United States
Full job description
Epsilon seeks a Director of Analytics for its Analytics Consulting practice focused on Financial Services clients. The role involves leading client engagements, defining paid media measurement strategies, translating complex analytic methodologies into actionable insights, and collaborating with cross-functional teams to deliver advanced analytics and AI-driven marketing solutions. Responsibilities include managing analytic teams, coordinating project execution, and developing client-facing measurement frameworks. Requires 8+ years in data science or marketing analytics, proficiency in SQL and Python, and strong communication and project management skills. Preferred qualifications include a Master’s degree and experience with Databricks, media mix modeling, and Financial Services sector knowledge. Compensation ranges from $127,900 to $269,200 annually. Locations include Chicago, IL; Westminster, CO; Wakefield, MA; Boston, MA; and New York, NY.
What you'll do
Serve as client-facing lead for Analytic Services across Financial Service relationships
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Boston, United States; Chicago, United States; New York, US; Wakefield, United States; Westminster, United States
Full-time
Define paid media measurement strategies for brand, performance, and customer-level campaigns
Create alignment on KPI frameworks, success metrics, and reporting expectations
Translate complex methodologies into clear, client-friendly insights and guidance
Partner cross-functionally to deliver advanced analytics, machine learning, and AI-driven solutions
Collaborate with junior resources to manage delivery of audience measurement and insights
Coordinate onshore and offshore analytic consulting, data science, and junior analytics resources
Define measurement strategies for marketing campaigns
Partner with client marketing and analytic teams to interpret results and make optimization decisions
Develop and communicate actionable insights, optimization recommendations, executive narratives, and business impact
Access and analyze data in proprietary tools and platforms to measure audience quality, media exposure, campaign outcomes, sales impact, and customer behavior
Develop understanding of Epsilon’s analytic capabilities, marketing platforms, and proprietary datasets
Communicate and manage project execution with clients and analytic leaders
Collaborate with internal teams including Analytics, Consulting, Client Services, Product, Technology, Data Science, AI, and Delivery
Coach, mentor, and develop analytics team members fostering a collaborative, high-performance culture
Requirements
Bachelor’s degree in a quantitative discipline (Statistics, Economics, Mathematics, Marketing Analytics, Engineering, Physics, Computer Science or related disciplines)
8+ years of experience in data science, analytics, or machine learning, preferably marketing analytics
Deep understanding of customer-level marketing analytics, audience creation, segmentation, campaign performance measurement, testing, attribution, incrementality, closed-loop measurement, and optimization
Ability to design and execute analyses using large record-level datasets
Experience measuring audience performance using first-party data, proprietary data assets, CDPs, cleanroom environments, media exposure data
Working knowledge of statistical methods, experimental design, hypothesis testing, causal inference, predictive modeling, segmentation, marketing measurement methodologies
Experience analyzing paid media performance across channels such as programmatic, search, social, display, connected TV, experiential, and out-of-home
Proficiency with SQL, Python, or similar data manipulation and analytic tools
Strong planning, prioritization, and project management skills
Excellent verbal and written communication skills
Skilled in data visualization and executive-level storytelling
Ability to collaborate across interdisciplinary teams
