AdTechTalent
Programmatic7 days agoOn-site

Equativ

Demand Optimization Manager

programmaticPMPDSPSSPTTDDV360data analysisExcelGoogle SheetsTableauLookerSQLtechnical troubleshootingclient consultingproject leadership

Key details

Salary

CA$80K – CA$85K

Employment type

Permanent

Seniority

Mid-level

Years experience

3-5

Location

Montreal, Quebec, Canada

Full job description

Demand Optimization Manager role focused on maximizing performance and efficiency of Programmatic Private Marketplace (PMP) spend. Responsibilities include resolving complex technical issues related to PMP activation and performance, providing diagnostics and support for DSP platform setup and deal configuration, leading cross-functional projects to scale optimization strategies, acting as a technical advisor in client interactions, conducting data analysis to optimize campaign performance, resolving data inconsistencies, and executing tests to validate platform features. Requires 3+ years experience in programmatic advertising or ad tech with focus on PMP/Deals, strong understanding of programmatic ecosystem (DSPs, SSPs), data analysis skills, proficiency in Excel/Google Sheets and BI tools (Tableau, Looker), SQL is a plus. Strong communication and project leadership skills needed. English required, French a plus. Salary range CAD 80,000 - 85,000 yearly plus quarterly incentives. Location: Montreal, Quebec, Canada.

What you'll do

  • Serve as the primary technical lead for resolving all complex, escalated issues and critical errors related to PMP activation, delivery, and performance
  • Provide expert-level diagnostics and support for platform setup, deal configuration, and bidder troubleshooting in DSPs
  • Lead internal, cross-functional projects aimed at scaling optimization strategies, improving operational efficiency, and integrating new commercial features
  • Act as a trusted technical advisor in client-facing interactions, working closely with Account Managers to translate client business goals into effective programmatic strategies
  • Conduct deep-dive data analysis to isolate root causes of deal fluctuations and implement corrective measures to stabilize and optimize campaign performance
  • Investigate and resolve data inconsistencies and measurement discrepancies to ensure accurate reporting of deal performance and spend
  • Execute structured tests to evaluate platform feature behavior and validate configuration changes, developing best practices for internal teams

Requirements

  • 3+ years of experience in programmatic advertising, ad operations, or ad tech account management, with a strong focus on PMP/Deals management
  • Deep, hands-on understanding of the programmatic ecosystem, including DSPs and SSPs, and the intricacies of PMP interplay
  • Proven expertise in data analysis and generating actionable insights from large datasets
  • Proficiency with advanced Excel/Google Sheets and using business intelligence tools (e.g., Tableau, Looker)
  • SQL proficiency is a plus
  • Exceptional communication skills with the ability to articulate complex technical information to non-technical audiences
  • Ability to diagnose and solve complex technical issues related to PMPs, discrepancy investigation, and bid request/response mechanics
  • Proven ability to proactively manage multiple priorities, projects, and stakeholders
  • English needed, French is a plus

Tech stack

DSPsTTDDV360ExcelGoogle SheetsTableauLookerSQL

Benefits

Base salary CAD 80,000 - 85,000 yearlyQuarterly incentivesDynamic, flexible workplaceEqual opportunity employerSupport for reasonable accommodation during application and interview process

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