Seeking a CRM Campaign Specialist with 3+ years experience in CRM operations, marketing automation, or email development. Responsibilities include building and deploying HTML email, SMS, and mobile push campaigns; developing dynamic content, personalization, segmentation, and conditional logic; managing campaign assets and templates; performing QA across devices and platforms; troubleshooting technical issues; collaborating with cross-functional teams; and contributing to documentation and best practices. Required skills include responsive HTML email coding, experience with CRM or marketing automation platforms (e.g., Salesforce Marketing Cloud, Braze, Adobe Campaign, Oracle Responsys, Iterable), strong troubleshooting, detail orientation, and effective communication.
What you'll do
Build and deploy HTML email, SMS, and mobile push campaigns translating creative concepts into high-quality customer experiences
Develop dynamic content, personalization, segmentation, and conditional logic for relevant customer experiences
Similar jobs
More roles worth a look
Related opportunities based on specialty and working model so candidates can keep momentum.
Manage campaign assets, templates, and HTML content within marketing automation platforms ensuring brand and technical consistency
Perform rigorous quality assurance across devices, browsers, and platforms to identify and resolve issues before campaigns go live
Troubleshoot technical challenges, investigate campaign issues, and develop practical solutions to maintain smooth delivery
Collaborate with Strategy, Creative, Data, and Client teams to translate business requirements into technically sound campaign executions
Contribute to campaign documentation, standard operating procedures, and best practices to improve quality, efficiency, and scalability
Continuously explore new platform capabilities, coding techniques, and automation opportunities to enhance campaign performance and customer experience
Requirements
At least 3 years of experience in CRM Operations, Marketing Automation, Email Development, or CRM Campaign Execution
Strong hands-on experience coding responsive HTML emails
Experience implementing campaigns within CRM or marketing automation platforms
Comfortable working with dynamic content, personalization variables, segmentation logic, and campaign QA
Strong troubleshooting skills with ability to identify root causes and solve technical problems
Familiarity with platforms such as Salesforce Marketing Cloud, Braze, Adobe Campaign, Oracle Responsys, Iterable, or similar
Detail-oriented and methodical with ability to manage multiple campaigns and deadlines
Collaborative communicator able to explain technical concepts clearly to technical and non-technical stakeholders
