TripleLift
Accountant
Detroit, United States; New York, US•5 months ago
$75K – $95K
accountingpayrollcompensation
Sales12 months agoHybrid
Playwire
Business Development Representative
salesbusiness developmentinside saleslead generationad techdigital advertisingCRMSalesforceHubSpotGoogle WorkspaceMicrosoft Officecold callingemail campaignsLinkedIn outreach
Key details
Salary
Not specified
Employment type
Full-time
Seniority
Entry
Years experience
0-2
Location
Boca Raton, United States
Full job description
Business Development Coordinator / Inside Sales Representative role focused on generating qualified leads and supporting sales pipeline growth in advertising technology. Responsibilities include lead generation, cold calling, email and LinkedIn outreach, researching prospects, qualifying inbound leads, lead nurturing, CRM management, and collaborating with sales leadership to optimize strategies. Requires 1-2 years experience in business development, inside sales or lead generation, preferably with ad tech exposure. Must have strong communication, organizational skills, proficiency in Google Workspace, Microsoft Office, and familiarity with CRM tools like Salesforce or HubSpot. Position is hybrid based in Boca Raton, Florida.
What you'll do
- Partner closely with the Sales and Marketing teams to execute targeted lead generation strategies that convert early interest into qualified sales opportunities
- Drive proactive outreach efforts through cold calling, email campaigns, and LinkedIn engagement to initiate meaningful conversations with potential clients
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