Associate Manager, Research & Insights

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Kargo is hiring an Associate Research Manager to join the Research and Insights team in New York (hybrid, onsite 4 days/week). The role supports ad effectiveness research including study design, field management, data analysis, and client deliverables. Responsibilities include executing measurement approaches for brand lift, conversion, foot traffic, and sales lift; partnering with go-to-market teams; liaising with research vendors; evaluating new media measurement models; establishing campaign measurement processes; building benchmarks and optimization plans; turning results into growth strategies; and participating in client strategy sessions. Requires 2-3 years experience in research, analytics or measurement, expertise in digital brand lift measurement, experience with research services (Upwave, Dynata, Kantar, Foursquare, Circana, Samba, Attain, DISQO), technical knowledge of campaign setup, strategic thinking, experience supporting agencies and sales teams, strong communication skills, and expert Excel skills. Salary range $75,000 to $80,000 USD plus variable compensation.