AdTechTalent
Marketing4 days agoRemote

Merkle

AJO QA

Adobe Experience PlatformJourney OptimizerSQLJavaScriptPythonPHPHTMLCSSJSONREST APIsJavaXDMMartechDigital MarketingCampaign ManagementData ModelingCustomer JourneyAPICRMAdobe AnalyticsData Engineering

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Mid-level

Years experience

5-10

Location

India - Remote

Full job description

Looking for a mid-level digital marketing professional with 6+ years overall experience and 2+ years implementing Adobe Experience Cloud products, especially Adobe Experience Platform and Journey Optimizer. Must have strong SQL skills, experience with data modeling (XDM), and proficiency in JavaScript, Python, PHP, HTML, CSS, JSON, REST APIs, and Java. Responsibilities include deploying, configuring, and optimizing Experience Platform services, developing custom applications and integrations, setting up data ingestion, creating audience segments, triggering journeys, and integrating with CRM and email systems. Strong communication skills and ability to work independently and cross-functionally are required. Prior experience with CDP/Adobe campaign and data engineering skills are a plus. Remote position based in India.

What you'll do

  • Interact with customers independently with good articulation and confidence
  • Implement Adobe Experience Cloud products focusing on Adobe Experience Platform and Journey Optimizer
  • Deploy, configure, and optimize Experience Platform services and Journey Optimizer features
  • Query datasets, perform data transformations and cleansing using SQL
  • Develop custom applications, workflows, and integrations using Experience Platform APIs
  • Set up source connectors and ingest data using API and UI
  • Configure Experience Events (XDM schemas) for data capture
  • Create audience segments using custom and AI/ML-based segments
  • Trigger journeys and activations based on segments and profiles
  • Implement journey automations, actions, and messages
  • Integrate with destinations such as CRM and email
  • Develop and debug custom server-side applications
  • Partner and work effectively across the organization with business and technology teams
  • Advocate for improvements in marketing campaigns and journey customizations

Requirements

  • Good communication skills with ability to interact independently with customers
  • 2+ years of implementation experience with Adobe Experience Cloud products especially Adobe Experience Platform and Journey Optimizer
  • 6+ years of overall experience in digital marketing and campaign management
  • Expertise in deploying, configuring, and optimizing Experience Platform services and Journey Optimizer features
  • Strong SQL skills for querying datasets, data transformations, and cleansing
  • Hands-on experience developing custom applications, workflows, and integrations using Experience Platform APIs
  • Familiarity with Adobe Experience Platform technical implementations including source connectors, Experience Events (XDM schemas), audience segments, journey activations, and integrations with CRM/email
  • Experience developing using Platform APIs and SDKs with JavaScript and Java
  • Expertise in data modelling for multi-channel needs using XDM
  • Familiarity with IMS authentication for connecting external systems to Platform APIs
  • Proficiency in JavaScript, JSON, REST APIs, and SQL
  • Experience ingesting data from Adobe Analytics, CRM, Ad Server, Web and Mobile
  • Understanding of multi-channel data management, segmentation, orchestration, automation, and personalization
  • Understanding of data structures like JSON, Data Tables, and Streaming data flows
  • Good to have: ability to own project deliverables end to end independently
  • Good to have: prior experience with CDP/Adobe campaign
  • Good to have: data engineering skills

Tech stack

Adobe Experience PlatformAdobe Journey OptimizerSQLOracleTeradataJavaScriptPythonPHPHTMLCSSJSONREST APIsJavaExperience Data Model (XDM)CRMAdobe AnalyticsMartech platformsExperience Platform APIsSDKs

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