ad operationsuser acquisitionCTVretargetingmobile performance marketingMMPAppsFlyerAdjustKochavaSingularBranchcampaign optimizationdata analysistroubleshootingprogrammatic DSPSQLExcelBI tools
Key details
Salary
Not specified
Employment type
Full-time
Seniority
Mid-level
Years experience
3-5
Location
Austin, United States
Full job description
Smadex is seeking an Ad Operations Specialist for a hybrid role based in Austin, Texas. The candidate will manage and optimize high-value User Acquisition, Connected TV, and Retargeting campaigns for strategic clients across the Americas. Responsibilities include campaign execution, monitoring, troubleshooting, optimization, data analysis, and collaboration with cross-functional teams. Requires 3+ years of experience in mobile app promotion campaigns, strong skills in mobile performance marketing, working with Mobile Measurement Partners (AppsFlyer, Adjust, Kochava, Singular, Branch), analytical skills, troubleshooting, and communication. Experience with programmatic DSP, CTV campaigns, incrementality testing, MMM measurement, Excel, SQL, and BI tools is a plus. Candidates must have legal right to work in the U.S. and no visa sponsorship is provided.
What you'll do
Manage high-value campaigns: Own the day-to-day execution, monitoring, troubleshooting, and optimization of strategic UA Mobile, CTV, and Retargeting campaigns
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Work with MMP data: Use attribution and performance data from MMPs such as AppsFlyer, Adjust, Kochava, Singular, Branch, or similar platforms to monitor performance and guide optimizations
Troubleshoot complex issues: Act as a senior point of contact for technical and operational troubleshooting, including tracking, attribution, pacing, delivery, creative, inventory, and performance issues
Collaborate cross-functionally: Partner closely with Account Management, Sales Engineering, Creative, Data Science, Product, and other internal teams to resolve issues and improve campaign outcomes
Communicate clearly with stakeholders: Translate complex operational or technical topics into clear, actionable updates for internal teams and client-facing stakeholders
Support team development: Share knowledge, document best practices, and help mentor campaign managers or analysts through hands-on guidance and process improvements
Requirements
3+ years of experience managing mobile app promotion campaigns, ideally across user acquisition and/or retargeting
Strong hands-on experience in mobile performance marketing, campaign optimization, and client KPI management
Experience working with multiple Mobile Measurement Partners such as AppsFlyer, Adjust, Kochava, Singular, Branch, or similar
Strong analytical skills and comfort working with campaign data, attribution data, dashboards, spreadsheets, and performance reports
Ability to troubleshoot complex campaign issues across tracking, attribution, delivery, pacing, creatives, inventory, and performance
Excellent communication skills, with the ability to explain technical and operational topics clearly to both technical and non-technical stakeholders
Strong ownership mindset, attention to detail, and ability to manage multiple high-priority campaigns in a fast-paced environment
Experience collaborating with Account Management, Sales, Product, Data Science, Creative, or Engineering teams
Be part of a leading, fast-growing, innovative company shaping the future of mobile advertisingJoin a highly motivated and young teamPossibility of traveling to the Barcelona HQ for collaboration and team-building activities after your first yearGreat compensation package tailored to the U.S. marketMedical, dental, and vision benefits plansExposure to leading global app publishers and media partners in the digital advertising industryLearning and training opportunities to grow your career
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