Full job description
Smadex is hiring an Ad Operations Senior Manager in a hybrid role based in Austin, Texas. The role involves managing and optimizing high-value User Acquisition, Connected TV, and Retargeting campaigns for strategic clients across the Americas. Responsibilities include campaign execution, monitoring, troubleshooting, optimization, data analysis, working with Mobile Measurement Partner data, and cross-functional collaboration. Candidates must have 3+ years managing mobile app promotion campaigns, strong mobile performance marketing experience, familiarity with MMP platforms (AppsFlyer, Adjust, Kochava, Singular, Branch), strong analytical and troubleshooting skills, excellent communication, and ability to manage multiple campaigns. Experience with programmatic DSPs, CTV campaigns, incrementality testing, MMM measurement, Excel, SQL, BI tools, and mentoring is a plus. The position offers a competitive compensation package, medical/dental/vision benefits, career growth opportunities, and requires legal work authorization in the US without visa sponsorship.
What you'll do
- Manage high-value campaigns: Own the day-to-day execution, monitoring, troubleshooting, and optimization of strategic UA Mobile, CTV, and Retargeting campaigns
- Drive campaign performance: Analyze campaign data, identify optimization opportunities, A/B tests, and make data-driven decisions to improve scale, efficiency, retention, ROAS, and client KPIs
- Work with MMP data: Use attribution and performance data from MMPs such as AppsFlyer, Adjust, Kochava, Singular, Branch, or similar platforms to monitor performance and guide optimizations
- Troubleshoot complex issues: Act as a senior point of contact for technical and operational troubleshooting, including tracking, attribution, pacing, delivery, creative, inventory, and performance issues
- Collaborate cross-functionally: Partner closely with Account Management, Sales Engineering, Creative, Data Science, Product, and other internal teams to resolve issues and improve campaign outcomes
- Communicate clearly with stakeholders: Translate complex operational or technical topics into clear, actionable updates for internal teams and client-facing stakeholders
- Support team development: Share knowledge, document best practices, and help mentor campaign managers or analysts through hands-on guidance and process improvements
Requirements
- 3+ years of experience managing mobile app promotion campaigns, ideally across user acquisition and/or retargeting
- Strong hands-on experience in mobile performance marketing, campaign optimization, and client KPI management
- Experience working with multiple Mobile Measurement Partners such as AppsFlyer, Adjust, Kochava, Singular, Branch, or similar
- Strong analytical skills and comfort working with campaign data, attribution data, dashboards, spreadsheets, and performance reports
- Ability to troubleshoot complex campaign issues across tracking, attribution, delivery, pacing, creatives, inventory, and performance
- Excellent communication skills, with the ability to explain technical and operational topics clearly to both technical and non-technical stakeholders
- Strong ownership mindset, attention to detail, and ability to manage multiple high-priority campaigns in a fast-paced environment
- Experience collaborating with Account Management, Sales, Product, Data Science, Creative, or Engineering teams
Tech stack
AppsFlyerAdjustKochavaSingularBranchExcelSQLBI toolsprogrammatic DSP
Benefits
Be part of a leading, fast-growing, innovative company shaping the future of mobile advertisingJoin a highly motivated and young teamPossibility of traveling to the Barcelona HQ for collaboration and team-building activities after your first yearGreat compensation package tailored to the U.S. marketMedical, dental, and vision benefits plansExposure to leading global app publishers and media partners in the digital advertising industryLearning and training opportunities to grow your career