AdTechTalent
Programmatic4 months agoRemote

Liftoff Mobile

Senior Programmatic Exchange Analyst

programmaticadtechauctionopenRTBSQLPythondata analysisDSPSSPVASTMRAIDAI toolsChatGPTClaudeCursorBigQuerySnowflakeDatabricks

Key details

Salary

Not specified

Employment type

Full-time

Seniority

Senior

Years experience

5-10

Location

California, United States; Colorado, United States; Florida, United States; Georgia, United States; Idaho, United States; Illinois, United States; Massachusetts, United States; Michigan, United States; Minnesota, United States; Missouri, United States; Nevada, United States; New Jersey, United States; New York, US; Oregon, United States; Pennsylvania, United States; Texas, United States; Utah, United States; Washington, United States

Full job description

Senior Programmatic Exchange Analyst role at Liftoff, a performance marketing platform for mobile apps. Responsibilities include analyzing auction data, investigating revenue fluctuations, quantifying auction impact, collaborating with commercial teams, providing data-driven recommendations, supporting negotiations, building monitoring frameworks, automating analyses, and documenting methodologies. Requirements include a bachelor's degree in a relevant field, 5+ years in analytics or related roles with programmatic exchange experience, deep knowledge of programmatic auctions and openRTB protocols, familiarity with VAST and MRAID, strong SQL skills with large datasets, experience with AI tools, and good communication skills. The role is full-time remote within specified US states. Compensation varies by location, with salary ranges from $116,000 to $155,000 plus equity and benefits.

What you'll do

  • Analyze auction data (bidding patterns, floors, traffic shaping, mediation) to identify performance drivers and commercial risks
  • Conduct deep-dive investigations into revenue fluctuations and DSP requests, separating technical from commercial root causes
  • Quantify the revenue impact of auction mechanics and surface opportunities for growth
  • Collaborate with the Vungle Exchange Commercial team to resolve DSP-facing blockers tied to exchange dynamics
  • Provide data-backed recommendations balancing publisher objectives with optimal auction outcomes
  • Support negotiations with insights that protect business outcomes and drive incremental revenue
  • Build and maintain monitoring frameworks to detect anomalies early and ensure fast triage
  • Standardize and automate recurring analyses
  • Document and communicate methodologies clearly for cross-functional teams

Requirements

  • B.A./B.S. in Analytics, Economics, Mathematics, Engineering, or related field
  • 5+ years of experience in analytics, strategy, or operations; AdTech or programmatic exchange experience strongly preferred
  • Deep understanding of programmatic auctions, SSP/DSP mechanics, and mediation platforms
  • Hands-on experience with openRTB protocols, including interpreting bid requests/responses, auction dynamics, and understanding of post-auction and win-notification flows
  • Familiarity with VAST and MRAID, particularly related to oRTB spec
  • Proven ability to connect rigorous data analysis to business priorities and translate complex auction dynamics into actionable insights
  • Strong SQL skills and experience working with large-scale datasets (BigQuery, Snowflake, Databricks)
  • Comfortable leveraging modern AI tools (ChatGPT, Claude, Cursor) to enhance productivity, analysis, and decision-making
  • Familiarity with Python for data analysis, automation, and pipeline development is a plus
  • Clear communicator able to translate complex concepts for both technical and commercial audiences

Tech stack

SQLBigQuerySnowflakeDatabricksPythonopenRTBVASTMRAIDChatGPTClaudeCursor

Benefits

EquityHealth benefitsVision benefitsDental benefitsWellness stipendsAdditional perks based on country of residence

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