Growth Analyst role managing mobile programmatic campaigns across verticals such as gaming, fintech, and betting. Responsibilities include day-to-day campaign optimization to meet KPI targets (CPA, ROAS, retention), executing supply-side and audience optimization tactics, running A/B tests, monitoring pacing and budgets, and understanding mobile attribution models. Use SQL for data analysis and leverage LLMs (GPT/Claude) for performance diagnostics. Collaborate cross-functionally with CSMs, Product Support, and Supply teams. Requirements: 1-3 years in programmatic ad buying or adtech, familiarity with MMPs and attribution, basic SQL skills or willingness to learn, curiosity about AI and automation, and good communication skills. Benefits include competitive compensation, career growth with mentorship, exposure to advanced workflows, flexible remote work, and budgets for home office setup and learning.
What you'll do
Manage day-to-day campaign optimization across advertisers; monitor and hit KPI targets (CPA, ROAS, retention) with guidance
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Execute supply-side and audience optimization tactics including publisher management, bid adjustments, and dayparting across ad formats (banner, video, native, CTV)
Run A/B tests on bids, budgets, creatives, and geos; document results and contribute learnings to Trading Playbook
Monitor pacing and budget allocation daily; flag risks and under-delivery proactively
Build understanding of mobile attribution (postback flows, attribution windows, MMP integrations) and its impact on campaign performance measurement and optimization
Use SQL to pull and analyze campaign data; build comfort with joins, CTEs, and window functions
Leverage LLMs (GPT/Claude) for recurring analyses, data briefs, and performance diagnostics
Support creation and maintenance of dashboards and reporting tools for trading team
Develop analytical instincts to ask the right questions and understand performance drivers using SQL, AI, BI tools
Work with CSMs to understand client goals and communicate campaign status clearly
Support QBR preparation and client-facing deliverables with senior growth analysts
Collaborate with Product Support to troubleshoot delivery issues and with Supply on inventory quality questions
Requirements
1–3 years of programmatic ad buying, ad operations, or adjacent adtech experience
Familiarity with MMPs (AppsFlyer, Adjust, Singular) and attribution concepts; hands-on experience preferred
Analytical mindset; basic SQL ability or a demonstrated willingness to learn quickly
Curiosity about AI and automation; excited to use LLMs as part of daily workflow
Nice-to-have: exposure to Python, CTV/OTT, or mobile in-app DSP platforms
Solution-oriented with a bias toward action
Clear communicator comfortable asking questions and collaborating across teams
Competitive compensation with a performance-based componentExceptional career growth and learning possibilities with mentorship by experienced growth analystsExposure to advanced workflows (LLMs, ClickHouse, audience strategy)Opportunity to be part of an experienced team of industry experts and entrepreneursHigh degree of responsibility and independenceDirect, day-to-day work with managementFun, driven, multinational team across multiple countriesFlexible work-from-home arrangement500-dollar home-office setup budget1000-dollar annual learning and development budget
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