DeepIntent seeks a VP, Product Marketing to lead product marketing for its healthcare marketing platform and data products. The role includes owning positioning, messaging, product launches, and go-to-market strategies. The VP will collaborate with Product, Sales, and Client Success teams to translate complex technology into clear commercial value for pharma and agency buyers. Responsibilities include managing product narratives, competitive intelligence, sales enablement, and leading the product marketing team. Candidates must have 12+ years of product marketing experience, preferably in pharma or healthcare, with expertise in marketing enterprise technology products involving data science and machine learning. The role requires strong leadership, communication skills, and experience with packaging, pricing, and launching products. The position offers a salary range of $275,000 - $310,000 plus bonus, comprehensive benefits, and flexible work options. Location: New York, NY.
What you'll do
Own the positioning, messaging, and proof points for DeepIntent’s product portfolio
Maintain a clear, differentiated product narrative in a competitive healthcare technology market
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Proven track record marketing enterprise technology products — platform, software, or SaaS — to sophisticated business buyers
Experience marketing products built on data science and machine learning, with the ability to translate technical capability into commercial value without overclaiming
Deep familiarity with pharma commercialization: how brands launch, how HCP and patient engagement works, and how commercial, medical, and regulatory review shape what can be said
Demonstrated success launching new products and sharpening a product narrative in a crowded, fast-moving market
Experience selling to and through enterprise buyers in regulated industries, including partner and channel motions
Experience owning packaging and pricing input for technology products
Track record building enablement programs that measurably shorten sales cycles
Experience leading and developing a product marketing team
Strong cross-functional partner to Product, Sales, and Client Success
Strong verbal and written communication skills
Self-motivated with high energy and willingness to adapt
Tech stack
data sciencemachine learningSaaSplatformsoftware
Benefits
Competitive base salary plus performance based bonus or commissionComprehensive medical, dental, and vision insurance401K match programFlexible PTO policy and paid holidaysRemote friendly culture with flexible work optionsCareer development and advanced education supportWFH and internet stipendsProfessional development reimbursementHealth and wellness allowanceParental leaveInclusive and equal opportunity employer
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