Full job description
The Trade Desk is seeking a Senior Account Executive (Acquire) responsible for acquiring new advertisers to the platform. The role involves driving net new business acquisition, managing the full sales cycle from prospecting to closing, building pipeline, leading discovery conversations, presenting the platform, building senior relationships, negotiating agreements, and collaborating cross-functionally to ensure campaign success. Candidates should have 6-8+ years in digital media or ad tech sales with a focus on new business development, experience with programmatic or advertising technology solutions (DSP preferred), strong sales and negotiation skills, and the ability to influence senior stakeholders. Benefits include comprehensive healthcare, retirement plans, disability coverage, life insurance, tuition reimbursement, parental leave, paid sick and vacation time, paid holidays, stock purchase plans, and performance-based stock and variable compensation. The base salary range is $76,900 to $141,000 USD.
What you'll do
- Drive net new business acquisition, generating and closing opportunities with brands not currently working with The Trade Desk
- Own the full sales cycle, from prospecting and discovery through pitch, negotiation, and execution of commercial agreements
- Proactively prospect and build pipeline through targeted outreach, industry engagement, and strategic account planning
- Lead value-driven discovery conversations to understand client objectives and align solutions to business outcomes
- Present and demonstrate The Trade Desk platform, articulating differentiated value and driving client confidence
- Build relationships with senior decision-makers, including C-level stakeholders across brands and agencies
- Develop and execute winning strategies for competitive opportunities, including RFP responses and new business pitches
- Negotiate and close new agreements, including MSAs, initial spend commitments, and long-term partnerships
- Collaborate cross-functionally with Client Services, Trading, Marketing, Product, and other teams to ensure successful onboarding and early campaign success
- Maintain a disciplined approach to pipeline management and forecasting, with clear visibility into new business performance
- Leverage market insights and competitive intelligence to strengthen positioning and improve win rates
Requirements
- 6–8+ years of experience in digital media or ad tech sales, with a strong emphasis on net new business development
- Demonstrated success in a quota-carrying, acquisition-focused role, consistently exceeding new business targets
- Experience selling programmatic or advertising technology solutions (DSP experience strongly preferred)
- Proven ability to prospect, build pipeline, and close high-value deals from scratch
- Strong executive presence and ability to influence senior stakeholders, including C-level decision-makers
- Skilled in managing complex sales cycles, including negotiation and contract processes
- Highly strategic and analytical, with strong commercial and problem-solving skills
- Established network within brands or agencies is a plus
- Self-motivated and driven, with a hunter mentality and bias toward action
- Naturally curious, collaborative, and energized by building something from the ground up
Tech stack
programmaticDSPadvertising technology
Benefits
Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependentsRetirement benefits such as a 401k plan and company matchShort and long-term disability coverageBasic life insuranceWell-being benefitsReimbursement for certain tuition expensesParental leaveSick time of 1 hour per 30 hours workedVacation time for full-time employees up to 120 hours through the first year and 160 hours thereafterAround 13 paid holidays per yearEmployee Stock Purchase Plan allowing purchase of The Trade Desk stock at a discountStock-based compensation grants based on company and individual performanceVariable compensation-based incentives and commissions