Zeta Global is seeking a Paid Search Manager to lead day-to-day delivery of assigned accounts, set priorities, and ensure campaign performance aligns with client KPIs. Responsibilities include translating client goals into paid search plans, managing campaigns on platforms like Google Ads and Microsoft Ads, enforcing QA standards, driving optimization plans, collaborating with internal teams, and delivering performance reporting. Requires 4+ years of paid search experience, managing large budgets, and proficiency with Google Ads and related tools. Preferred experience includes Google Shopping, Demand Gen, Performance Max, Microsoft Ads, SA360, and Google Analytics. Benefits include unlimited PTO, medical/dental/vision coverage, equity plans, employee discounts, wellness classes, and pet insurance. Salary range $80,000 - $90,000, remote within the United States.
What you'll do
Translate client goals into paid search channel plans, including budgets, targeting approach, measurement plans, and testing roadmaps
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Lead the day-to-day delivery of assigned accounts by setting weekly priorities, managing pacing, and ensuring campaign delivery is aligned to KPIs
Actively manage campaigns using Google Ads, Google Ads Editor, Microsoft Ads, and SA360, while maintaining strong account structure and platform hygiene
Establish and enforce QA standards for campaign launches, tracking validation, and reporting integrity
Drive structured optimization plans, including budget shifts, bidding adjustments, testing priorities, and documented learnings
Collaborate with internal teams to ensure campaign execution aligns with client objectives
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Deliver weekly performance narratives, monthly and quarterly business recaps, and clear recommendations that connect platform performance to client objectives
Translate performance data into actionable insights, articulate the drivers behind results, and proactively surface risks and opportunities
Maintain accurate, consistent, and timely reporting, with clear ownership of validation, pacing, and delivery status across assigned accounts
Requirements
4+ years of relevant paid search experience
Hands-on experience managing large monthly campaign budgets and complex paid search account structures
Demonstrated ability to lead account delivery, manage pacing, and translate performance data into client-ready insights and recommendations
Experience with Google Ads, Google Ads Editor, and campaign launch, QA, and tracking-validation processes
Preferred but not required: Experience with Google Shopping, Demand Gen, and Performance Max
Preferred but not required: Experience with Microsoft Ads, SA360, and Google Analytics
Tech stack
Google AdsGoogle Ads EditorMicrosoft AdsSA360Google AnalyticsGoogle ShoppingDemand GenPerformance Max
Benefits
Unlimited PTOExcellent medical, dental, and vision coverageEmployee Equity and Stock Purchase PlanEmployee DiscountsVirtual Wellness ClassesPet Insurance
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